The importance of creating good Powerpoint presentations if you are an entrepreneur of a start-up

Written by Posted On Thursday, 21 June 2018 08:04

Creating Powerpoint presentations may already seem almost a bit like the old school. Even so, when you start, they are a powerful tool to mature your business processes and seek financing. Here are some basic tips.

Apart from the small tasks as CEO of a start-up, there are other responsibilities that require the attention of the entrepreneur. Presenting the company is one of them. The most popular form is still the Powerpoint format to do this work. There are very few people who are able to do it decently from the beginning. We still have a lot to learn.

Why is it important to create good Powerpoint presentations?

A PowerPoint presentation is a PPS file that shows a series of digital multimedia slides and that, in general, allow Present a certain topic. A PowerPoint presentation is not exhaustive on a topic, that is, it only shows important information, some graphics, sounds, and videos; this allows, usually together with a person who exhibits, to develop a specific topic.

Creating a Powerpoint presentation of your decent company requires a lot of work. Especially when you make your first steps helps you in the presentation of your start-up. You can collect free presentation templates that focus on communicating your ideas in your presentations. If you want to work with large companies, it is a mandatory document.

  • An attractive and professional design reflects positively on the potential quality of your work and your company.
  • It is a "viral" document seen that is forwarded from one person to another within organizations and facilitates the internal sale of your contact in the company.
  • It helps you to structure the product, define packages and create a commercial speech for investors, customers, and suppliers.

3 types of presentations you need for your start-up

An error of beginner entrepreneurs is to use the same Powerpoint for all occasions. When you present your start-up you have to create a document that answers the essential questions of your interlocutor.

1. Presentation for investors: in many cases, the same presentation is used for clients and investors. If you are looking for financing from a business angel or VC, you want to know about the market, your competition, and the team. A presentation for investors has nothing to do with that of customers.

2. Presentation for clients: what you have to avoid, on the one hand, you must highlight it here. For some customers, it may be interesting to know the technical details of the product. Prices and form of contracting are other essential elements of a presentation for clients.

3. Presentation for papers: when you start to be a little more known you will receive invitations to give presentations. This is not about selling the motorcycle. You are in front of an audience that you have to entertain. A basic tip here: ending up with a video always works.

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