| October 17, 2000 |
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Most new agents are so excited to meet people who want to look at property that they put everyone in their car and start showing houses without qualifying these buyers. It is so much more professional to ask the right questions in the beginning and get in the habit of actually having qualified people in your car that can buy a home right now. It takes a little practice, but doing in right in the beginning will make dealing with buyers so much more rewarding, instead of exhausting! Why do you want to qualify your buyers? You want to know that they are actually capable of purchasing in the immediate future. You want to know if they have another home that must be sold first before they can buy. You want to know what price range they can qualify for. You want to know that they really want to buy in this decade. Here are some questions that should just roll off your tongue:
Use the information that you gather to decide whether these are people you want to show a home to now or get pre-qualified first. Have an arrangement with a favorite lender to call them and have that lender “sell” you to them. Your lender should say that they are lucky to be working with you and that you will do a good job for them. Pre-qualifying for a loan tells you that they are serious about purchasing; and it also solidifies you as the agent to work with. Even though you may qualify a buyer, they still may need to look at homes for many months so don’t get discouraged or frustrated. You are still way ahead because you asked the right questions when you met them. Some just need to take a long time—it’s in their genes! |
Patti Brotherton has been a licensed Realtor for 25 years, during that time she was named #1 in the nation in residential sales; and in management she led several offices to #1 status in both California and Florida. Her Coldwell Banker office in 1998 averaged $10,000,000 in production per agent and was named #1 in the nation for her size category. Patti holds numerous awards and commendations for her performance in sales. She currently does individually designed one-on-one agent and manager coaching with her own firm, PAB Performance Partners, to help others reach top success levels.
You can email her at patti@eproven.com. |
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