Interactive | September 13, 1999 |
American Demographics magazine is out with a new look at who is buying homes
in America, finding that more and more single Generation X’ers, armed with
tons of cash from high paying jobs, are bypassing the age-old
"rent-until-you-settle-down" scenario and going straight for "land baron."
The article in the September issue, written by Kendra L. Darko, notes that
"the number of unattached 18-to24 year olds making over $50,000 a year grew
by 75 percent from 1994 to 1997, while the number of single 25 to 44
year-olds making the same amount grew by 59 percent."
Even more incredible, she notes, "Six-figure earners in both categories also
showed respectable growth: 38,000 singles aged 18 to 24 made over $100,000 in
1997, an increase of 65 percent over 1994, while 241,000 25-to-44 year olds
did the same, a 35 percent increase."
The phenomena is partially the result of a booming economy being fueled, in
part, by the Gen-X’ers favorite playground -- the Internet. But across the
board top American companies are paying top dollar to bring aboard the
brightest college students.
The even better question is what the impact is going to be on the real estate
industry.
Numbers from the National Association of Realtors suggest the average sales
associate is in his or her late 40s and the average broker in his or her
early 50s. Only 6 percent of Realtor members are under age 29. But they may
be a wealthy 6 percent.
The problem, says Steve Jacobson of Brian Logan Real Estate in Washington, is
that, "X’ers buy from X’ers. They trust people closer to their own age."
The problem with that "Generation Gap" is that it may be leading to a
"Generation Lap."
"The top producers in our office right now are a couple of guys. One is 31
and the other is 38," says Jacobson. "They’re working almost exclusively with
first time home buyers -- but that doesn’t mean low-priced housing anymore.
These people are buying in all price ranges. A lot of them are above
$150,000."
Jacobson, in his in 50s, says he has been able to work with generation X’ers
and finds them different from older home buyers.
"I work with a lot of young women, but these women are making $75,000 to
$125,000 per year," he says. "And the thing is, they all under buy. They all
are buying less house than what they can afford."
Historically, he says, homebuyers buy up -- purchasing as much as they can
convince a bank they can afford. The younger buyer, however, has an
alternative agenda.
"They want in the market with the minimum possible to get the tax write off,"
he says.
The National Multi-Housing Council is sufficiently concerned about the trend
of traditional renters moving straight into ownership that it has alerted its
members to re-examine any new apartment construction project.
Says American Demographics, the problem is that with young people having so
much money and rental markets even tighter than ownership markets, it often
is cheaper for young people to buy than to pay rent.