HomeSeekers.com Inc., Thursday announced an agreement with MSN HomeAdvisor that will enable HomeSeekers content partners to optionally make their property listings and Web sites available to consumers on both services.

Listings from HomeSeekers will be shared with HomeAdvisor when the content provider has a licensing agreement with HomeAdvisor. The deal adds thousands of new listings to the HomeAdvisor site while providing HomeSeekers' customers with unprecedented exposure to millions of consumers throughout the MSN Network.

"One of HomeAdvisor's greatest strengths is the MSN Network of Online Services, which regularly attracts more than 40% of Internet users each month," said Greg Johnson, CEO of HomeSeekers.com. "That means millions of new potential home buyers will have access to our partners' home listings. This dramatically increased exposure is an incredible win for all of our customers."

"HomeSeekers.com is a leading aggregator of property data on the Internet and this agreement will enable their customers to maximize their exposure by adding HomeAdvisor to their marketing toolkit, all at no additional cost," said Ian Morris, group product manager for HomeAdvisor. "Our relationship with HomeSeekers will also make it even easier for the thousands of brokers who have already agreed to put their listings on HomeAdvisor to do so quickly and easily."

Real estate property listings on HomeAdvisor are available to millions of potential home buyers every day throughout the MSN Network of Online Services. Since launching in August 1998, HomeAdvisor has also signed extensive advertising and distribution deals with such popular Internet destinations as Yahoo!, GeoCities, Pathfinder and Switchboard.

"The best Internet strategy for any real estate company is to have their listings on as many sites and locations as possible," said Richard Filip, chief operating officer of RE/MAX Texas. "With this agreement, both brokers and MLSs can quickly get their listings up on two of the most popular, innovative real estate sites available today. It will lead to more leads and more homes sold for RE/MAX brokers and agents."

Published: December 17, 1998

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