RealSelect, the operator of Realtor.com, has
finally filed their much-anticipated initial public offering and also showed
their cards on a new strategy.
Late Friday afternoon HomeStore was launched
and it is obvious RealSelect now named HomeStore plans to become the major
portal for all things to do with real estate and homes.
The company even plans to trade under the stock symbol HOMS on NASDAQ.
HomeStore.com brings together the four major sites that RealSelect had
assembled through joint ventures, original creation, and acquisition.
-
REALTOR.COM is the most visited real estate
site on the Internet, with approximately 1.25 million home listings from over
600 regions in the US and Canada.
- HomeBuilder.com is the web's
leading provider of information on newly built homes, with listings for over
100,000 new homes and planned developments throughout the US.
- SpringStreet.com has over 6
million rental units in 6,000 cities nationwide.
- CommercialSource.com is the
official commercial real estate site of the National Association of REALTORS®.
HomeStore is also quietly working on a home improvement site expected to be
Remodel.com
It seems apparent that HomeStore is positioning itself to become the site on the
Web for all things having to with owning, selling, buying, or renting real
estate. With major distribution deals worked out with Go.com, AOL, Excite, and
Netscape and with 6 million visitors a month already coming to Realtor.com, it
is a good bet they will be a dominant force in this category.
Related Article
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Unlikely To Sell RealSelect Shares
Published: May 28, 1999
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