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November 9, 2009


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Homestore Says It Rules in Traffic, Stickiness

Homestore.com, the Internet's leading network for home and real estate related information, products and services, attracted 2,939,000 unique users during February 2000 - the largest monthly audience ever recorded in the company's history, according to data from Media Metrix, the leading Internet measurement authority, which just released its latest report.

This record-setting performance by the Homestore.com network represents a 15% increase over last month, and an audience nearly three times as large as Microsoft's HomeAdvisor.

Homestore.com also ranks #1 in the category of total site usage, as visitors spent well over 77 million minutes on its network in February, over 11 times more total minutes than HomeAdvisor.

The Homestore.com network increased its category-leading "stickiness" in February, with the average unique user staying 14.7 minutes during each visit, up from January's 14.2 average per visit, a calculation based on average minutes/month divided by average visits per month, as reported by Media Metrix.

"This month's record-setting performance proves that our continuing evolution of the Homestore.com network is being utilized and appreciated by Americans looking to enhance their home environment," said Stuart Wolff, chairman and chief executive officer, of Homestore.com.

The Media Metrix results for February 2000:

   Unique UsersMinutes/VisitTotal Minutes
Homestore.com2,939,00014.777,589,600
HomeAdvisor.com1,066,0004.86,609,200

Published: March 22, 2000

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Blanche is a renowned author of five real estate books. Her newest, Bubbles, Booms and Busts: Make Money In Any Real Estate Market, McGraw-Hill, was rave-reviewed by The New York Times. She was also selected from hundreds of real estate experts to contribute to Donald Trump's book, Trump: The Best Real Estate Advice I Ever Received: 100 Top Experts Share Their Strategies, Rutledge Hill Press, and is featured on page 68.


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Review - Honors

In 2006, Blanche was selected among scores of candidates to author two consumer real estate guidebooks for the National Association of Realtors: The NAR Guide to Home Buying, and The NAR Guide to Home Selling, Wiley & Sons. She is currently planning two new books for the NAR and its members.

     

Known for her keen insight into real estate industry issues and for her ability to make complex subjects easy to understand, Blanche is a sought-after keynote and continuing education speaker. Real estate organizations from MLSs, to brokerages, to franchisors, to associations hire her to provide up-to-the-minute analysis of real estate industry news and advice on how to improve revenues. Her passionate delivery, peppered with stinging wit, is a huge hit with audiences and fans.


Don Klein, CEO Greater Nashville Association of Realtors, Blanche Evans, Richard Courtney, president 2007, GRAR

"The GNAR membership meeting last week featured Blanche Evans as the keynote speaker. Her comments and insights resonated extremely well with those in attendance and we have had many requests for copies of her PowerPoint Presentation. She was a terrific part of the membership meeting and convention program!" - Don Klein, CEO Greater Nashville Association of Realtors

Coverage from WSMV, Nashville - 8-14-2007

That Interview Guy - Get Inside The Head Of Today's Generation
2007 AE Institute Session - To purchase
2006 AE Institute Session - Parts 1 2 3 4 5 6 7 8 9
HouseValues Mastermind call - Parts 1 2

Blanche's fireside chat with Jeremy Conaway, HAR - Click here.

For more articles by Blanche, click here.




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