Prudential Referral Services (PRS), a division of The Prudential Real Estate Affiliates Inc., has announced an alliance with H&R Block Mortgage Corp. (HRBM) to handle its pre-approved, first-time and move-up homebuyer clients' home shopping services.

This new alliance benefits H&R Block's first-time and move-up homebuyer clients by delivering unique real estate consultative services, led by PRS's real estate homebuying counselors. PRS homebuying counselors will help consumers better understand what to expect during the process of buying a home. In addition, the first-time and move-up homebuyers will then be referred to a Prudential Real Estate Network professional that best meets their needs.

The counseled clients receive assessments of their needs, education about the real estate market and transaction process, explanations of what to expect, and a referral to licensed real estate professionals who fit their specific needs. At all times, the consumer can reach out to the PRS homebuying counselor and gather additional information.

In addition, homebuyers may also receive benefits such as a one-year home warranty, discounts on Van Lines Express, legal referrals and flooring services.(1)

This alliance between Prudential Referral Services and H&R Block Mortgage applies to the U.S., and will continue to roll out over the coming months.

H&R Block Mortgage originated 6,700 loans in fiscal 1999-2000, totaling nearly $1 billion dollars. With headquarters in Burlington, Mass., the company employs nearly 500 people nationwide. A direct subsidiary of Option One Mortgage Corp., H&R Block Mortgage originates loans through H&R Block Financial Centers, retail branch offices, and regional processing centers nationwide. The company also offers its products and services online at www.hrblock.com.

Published: May 22, 2001

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