The National Association of Realtors® today announced that KaBloom Ltd., the company that offers fresh flowers direct from growers, is a new REALTOR VIP® Alliance Program partner.

Through the Program, Realtors® will receive preferred member pricing?a 10 percent discount off KaBloom orders. NAR members as well as national, state and local Realtor® association staff will receive the benefit.

KaBloom carries more than 200 different cut flowers, bouquets, and plants on any given day. The flowers make ideal business, closing and housewarming gifts, as well as decorations for special occasions. From time to time, KaBloom will offer special promotions or discounts on specific products.

"NAR is excited about the addition of KaBloom to the REALTOR VIP® roster. Now NAR members have access to preferred pricing and a wealth of options for both business gifts and flowers for the home," said Bob Goldberg, NAR senior vice president of marketing and business development and head of the REALTOR VIP® program.

KaBloom's selection is unprecedented; the company purchases in volume and negotiates prices, buying direct from growers all over the world and passing the savings on to customers. KaBloom believes strongly in its quality and pricing philosophy and executes it every day on every product - even on holidays, prices remain consistent.

From design to delivery, KaBloom ensures quality, service and selection. Experts in shipping, processing, handling and merchandising of delicate, time-sensitive products, KaBloom provides fresh quality flowers and plants, and backs up its service with a freshness guarantee and a 100 percent satisfaction guarantee.

"KaBloom is pleased to be able to team with NAR under the REALTOR VIP® Program to provide NAR members with savings on the highest quality flowers and plants available online. KaBloom offers its customers the freshest flowers at the most attractive prices on the Internet. By buying our flowers in bulk directly from the grower's farms, we enjoy high volume discounts which we can then pass onto the consumers," said Mark Stearns, KaBloom's director of Internet operations.

To order flowers or learn more about KaBloom's offering for NAR members, visit the Web site http://www.KaBloom.com/NAR and enter the code, GB39P6H3; or call 800-KABLOOM (800/522-5666) and mention NAR.

NAR members enjoy the benefits of NAR's REALTOR VIP® Program, which is designed to help Realtors® gain the advantages of group buying power, plan for the future, and expand their professional knowledge through its more than 50 publications and educational offerings. The more than 30 REALTOR VIP® strategic alliance partners, which make up the program, are leaders in their industries and committed to providing NAR members with special offerings tailored to their needs.

Published: December 26, 2002

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