The holidays are officially behind us now. All that's really left for us to do is move beyond that tendency to cruise along, if we haven't already done so.

As you've just experienced, things can really change in terms of how effectively you can do business during the holidays. I even noticed some people beginning to slow down in their level of activity one to two weeks before Thanksgiving this past holiday season. With this being said, agents can actually lose two to two and a half months of peak productivity whenever the holidays are upon them. You definitely want to make sure that this doesn't happen to you, too. Keeping this in mind, you need to get moving right now, because you want to have a great year in your real estate business in 2003.

But here's the catch - even though it's the beginning of January, right now you really don't have a full year of highly-productive time available for you to meet your income goals for the year in your real estate business. As you've probably just experienced, with things slowing down during the holidays people aren't too excited about closing transactions and making a move during the holiday season. This means that you need to generate as much income as you can for 2003 from transactions that close sometime before or about the middle of November. After we begin to approach Thanksgiving, business normally does not continue at the same pace for most people. So what this basically means is that the income you earn in 2003 will be largely due to all the activity you generate prior to the middle of October of this year.

Because as you know the deals you begin to negotiate in October may not close in October. This means that you have about nine months from this moment in time to generate all the activity that will determine your real estate commissions for 2003.

There's nothing better than becoming fully-engaged in your real estate business again to have you feel great about yourself and your life. While we often tend to come out of the holiday season feeling slow, it's getting ourselves into high-gear and giving 100 percent again that almost always has us feeling our best.

So do everything you possibly can to get into high gear in your real estate business as soon as possible. So make sure you're on top of your business and making the most out of the next nine months!

Published: January 22, 2003

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