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Sites For Agents To Share With Prospects To Avoid Perceptions Of Steering
by Blanche Evans
Thanks to increased scrutiny into real estate agents' practices, particularly from fair housing groups convinced that neighborhood "steering" still goes on, Realtors may be understandably reluctant to offer even the most basic information about a neighborhood, including schools, to homebuyers. The National Fair Housing Alliance (NFHA) has been vocal about racial steering practices and is currently bringing actions against NRT, Inc, and other firms whose agents the advocacy group says have been guilty of steering customers or providing lesser service to minority "testers." In tests the NFHA says it has performed, under a grant provided by HUD, testers found racial steering by real estate agents to be the norm -- 87 percent. Whites were limited to viewing homes in predominantly white neighborhoods and discouraged from visiting homes in interracial neighborhoods. And "African-American and Latinos lost their right to see homes of their choosing across a wide spectrum of white communities." Worse, accuses the NFHA, real estate agents tend to use schools as "a proxy for the racial composition of a neighborhood," steering customers from seeing homes in interracial neighborhoods on the claim that "the schools are bad." The Alliance says there is a growing tendency by real estate agents to use schools as an excuse to avoid certain neighborhoods when what they are really doing is steering. "White homeseekers are consistently deterred from seeing homes in interracial neighborhoods on the claim that "the schools are bad." Yet, says the Alliance, these are the very schools recommended and neighborhoods marketing to African American and Latino homeseekers. The NFHA claims that "today's housing patterns are not simply products of private, free choice. Segregated residential patterns result from an array of policies and actions by public and private actors." What this means to Realtors is if they can be sued for steering on the basis of providing information about schools and their demographic makeup, they could be sued for steering on the basis of providing their opinions on crime statistics, home prices and other data homebuyers may want to know. For that reason, Realtors may wish to provide their clients with a few websites where they can get information on their own about neighborhoods, schools and more, without the agent being compromised.
To facilitate your client's questions about schools, crime statistics and other information that could be construed as steering, be sure to have these and local links readily available in a favorites folder so you can quickly send them along to your clients when they ask for information. Published: April 20, 2007 Use of this article without permission is a violation of federal copyright laws. Related Articles: |
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