Expanding your real estate Sphere of Influence (SOI) can be a bit like dating, trying to attract the right matches around each corner. Here are ten fun ways how:

1. When you leave the house, you never know who you might meet. So put on lipstick, comb your hair and put on some great fitting jeans. If you feel good about you, others can't help but notice and be drawn to you. Conversely, if you're slouching around Wal-Mart in your baggy sweats, bed-head hair and morning breath, people will most certainly keep their distance!

2. Be nice to everyone you meet. You never know if their brother or sister or aunt or uncle or mother or father needs someone just like you, right now!

3. Be nice to everyone you meet, Part II. Even though this person may not appear to be Your Type at first glance, you never know where it might lead if you give it a chance.

4. Be nice to everyone you meet, Part III. Get in the habit of being pleasant to everyone who crosses your path and you'll be READY when you come face to face with THE ONE.

5. Get out of the house. Sure, online prospects are low-risk and plentiful, but nothing beats that rush of physical chemistry and intellectual rapport.

6. Go where other people are. Preferably to places where people talk to each other and feel good. The dog park, concerts in the park, happy hour, Water World, high school football games ... .

7. Play it cool. Don't put all your (business) cards on the table until the other person asks to see them.

8. Don't put your friends on the spot asking them to match them up. Okay, maybe ask once if you must, but never mention it again. Feel free, however, to discuss your life (in a positive, upbeat, confident voice) with your friends, including all the great fun you're having meeting new people!

9. Be ready for the roller coaster. Euphoria and despair will be your companions on a daily basis. It's part of the fun!

10. Strive for that elusive balance between overly eager and under responsive. Playing a little hard to get can make you appear more desirable, as long as you're WORTH waiting for!

* SOI = sphere of influence = people who know you

Published: November 6, 2007

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Jennifer Allan-Hagedorn was a top producing real estate broker in Denver, Colorado before writing her first book in 2007. Since then, she has written several more books about the business of selling real estate including her flagship book: Sell with Soul: Creating an Extraordinary Career in Real Estate without Losing Your Friends, Your Principles or Your Self-Respect, the sequel, If You're Not Having Fun Selling Real Estate, You're Not Doing it Right and her latest, to be released in Spring 2011, Prospect with Soul for Real Estate Agents. Jennifer believes that the secret of success for real estate agents is not in aggressive marketing techniques or hard-core sales pitches, but rather in being competent in one's craft. Competence begets Confidence. And in today's world of increasingly suspicious and ad-weary consumers, having an air of self-assurance and enthusiasm will be far more effective than a slick sales campaign. Jennifer writes and speaks with this philosophy in mind. She preaches that salespeople should follow the Golden Rule in their day-to-day practice of business - treating clients and prospects respectfully, as the salesperson him or herself would like to be treated. Being competent, reliable and fair, and motivated by a true desire to earn a paycheck, not just show up at closing with hand outstretched. She is a regular contributor to several real estate newsletters and magazines, a member of the RE/MAX Hall of Fame and one of the industry's most popular bloggers. You can learn more about Jennifer's "soulful" philosophies at www.SellWithSoul.com. Subscribe Below to Enroll in the Daily Seduction Newsletter Mini-Clinic - Tips and Strategies to Generate Business and Referrals From Your Sphere of Influence! Your Full Name Your Email Address