Online reputation management services are actually a number of different techniques that when used together, help develop a positive online presence for a company. Through two complementary branches of ORM, Reactive and Proactive, companies are able to take control of their online actions and make sure the virtual landscape is a pleasant one rather than a negative or at best, an unknown.

DIGITAL REPUTATION MONITORING SERVICES WE OFFER

Online Reviews

Monitoring and response to reviews

Guidance and consulting on how customers should respond to reviews

Digital Reputation Construction

In-depth analysis of current online reputation and trends in social media profiles

Risk assessment and measurement of high-level (more visible) employees in your company

Tailored social media plan, defining KPIs and goals for future management

Real suggestions on how to improve current reputational issues

Proactive and positive online reputation generation

Promotion of your organization via professional SEO management

Use of social networks and networking sites to create a positive presence

Use of social networks to reach consumers and promote positive feedback

Use of professional SEO services to help your organization achieve greater results positioning

Reactive management of positive or negative reputation

How to respond to negative reviews

Management of existing negative comments or reviews

Management of online reviews

Relationship building

Brand / Name Mention Monitoring

Update on time every time your brand or business is mentioned by name (or keyword) on the internet

Proactive and early detection of any problem of harmful reputation

Immediate response and action to negative feedback or comments to your organization

Reputation building to include new and positive brand mentions

By setting out a defined and methodical strategy using all different elements of the proactive approach, companies will become not only active and approachable in the digital world, they also have the opportunity to become thought leaders in their industry. Because social media requires two-way communication between companies and consumers, the hard-sell should be avoided at all costs. As soon as a two-way conversation becomes a one-way dictation, your proactive ORM is finished. People want to converse using these properties, not be talked to like a child.

Becoming a thought leader requires content online browsers will find valuable from an informational perspective. Don't forget that if you provide solid and valuable content to people online, they will think of you first when they actually need to purchase a product or service from your field of business.