Organize Your Realty Company to Improve Productivity and Growth

Written by Posted On Friday, 11 January 2019 12:29

Helping your real estate business succeed requires plenty of resources as well as ingenuity and creativity. Bringing all of these aspects together successfully requires developing an organized and actionable strategy, but many new realty owners get overwhelmed. If you feel like just getting everything done is a challenge, making use of these tactics can help you create a more organized plan for your business.


Ditch the Paper

There's probably too much clutter in your place of business and, believe it or not, that's affecting your ability to run your real estate company efficiently. Fortunately, offices no longer need to collect paper records now that we have cloud computing and mobile technology. Everything from human resource records to bills of sale can be stored digitally and retrieved far more easily via a computer or mobile device. This will help you clean up your office and that will take away much of the stress connected to running your realty business.


Use New Technology

There's an app to do virtually everything and making use of them can help you stay connected and organized. Using instant messaging and video conferencing apps can help you stay in touch with agents, partners, and clients. Implementing the right technology can do wonders in helping your real estate business stay organized.


Develop a Better Social Media Strategy

You know you need to maintain a social media presence and you may have been devoting a large chunk of your time to this aspect of marketing your real estate business. While engaging with social media users is important, it doesn't have to be time-consuming. It's a good idea to use a service that will let you schedule your posts for specific days and times. This way you can write your posts for the week all at once and schedule times and days for them to be published. This will save you valuable time, which you can spend on other aspects of your company.


Invest in Accounting Software

If you're just starting your realty business, you might not have hired an accounting staff. That's okay. You don't need one and, in fact, many businesses are doing away with them. Recent advances in AI and smart technology have made accounting software more useful than ever before. Data is integrated from various sources in your company, so maintaining your books is almost completely automated. Software varies from performing the simplest functions to completing complex operations, all depending on how "hands-on" you want to be.


Install a Comprehensive Security System

Another concern that can cause you stress and distract from your real estate business is maintaining adequate security. By working with cybersecurity professionals, your computer system and the security of your physical place of business can be improved. Implementing secure access protocols and protecting against breaches can help you keep data safe from exposure. This will help keep your agents trained and compliant with the same protocols, so you can devote more attention to the immediate needs of your business.


Keeping your real estate company organized often depends on addressing individual factors that are eating up your business' time and resources. By streamlining these different aspects of your realty business, you'll be able to develop a more orderly and more efficient operation. As you begin to implement these changes, you'll appreciate how smoothly things will begin to run and you will have more time to concentrate on growing your business.

Rate this item
(0 votes)
Carol Evenson

Carol is a home renovation specialist with a background in organization and sales. She assists realtors with business management and growth.

Agent Resource

Limited time offer - 50% off - click here

Realty Times

From buying and selling advice for consumers to money-making tips for Agents, our content, updated daily, has made Realty Times® a must-read, and see, for anyone involved in Real Estate.