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Monday, 09 December 2019
Agent Resource Center
Agent Resource Center

Ranking Update Announced by Rate-My-Agent.com

Written by Rate-My-Agent.com Posted On Wednesday, 13 November 2019 10:43

[Vancouver, BC]: Today, the popular agent rating and review website, Rate-My-Agent.com announced an update to it’s ranking algorithm. The update means that the recency of reviews will have an increased impact on rankings. “Recent ratings and reviews will be weighted more than old ones,” the company clarifies.

The move is intended to improve the consumer experience when researching the ratings.  It will now be easier to compare current reviews of the top agents. 

The website claims that agents listed on the site support the change. Top ranked Ottawa Realtor, Yasmin Fues agrees, “the emphasis on recency will make it more fair for agents to earn a top ranking.”  Fues reports generating a significant amount of business through the site and adds, “it’s easier for buyers and sellers, that’s what’s important.” Andy Kloppenborg, the top ranked Winnipeg Realtor confirms, “Buyers and sellers look to reviews as a point of reference before doing business with a stranger.”

Asked how much online reviews matter, "A lot!", answers Mike Blaney, President of Limelight Marketing, a real estate marketing firm. "Agents neglect online reviews at their own peril. It's their reputation in a digital world. Consumers increasingly look to online reviews to help them choose who to work with."

Presumably, it will now be easier for agents new to the platform to attain a top ranking.  That remains to be seen.

About Rate-My-Agent.com

Rate-My-Agent.com is a rating and review website for Canadians and Americans.  It’s free for the general public and real estate professionals. As a social enterprise, the company pledges 50% of profit to worthy causes.
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