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Q: “Denise, I am taking your advice and doing some focused lead generation for the next 90 days. I have identified a shortage of small homes (less than 1000 square feet) in a very popular neighborhood just outside the city center. There have been eight listings that have come on the market in the last two months. Seven of those have sold in 4 days or less and all sold above list price. The last one is still under contract and hasn’t sold. What do you recommend I mail to them?”
A: Great question! When you are doing focused lead generation like this, you need to hit them hard with info. Every two weeks for three months is what I have found to be most effective. Here is how that looks: Week 3, Week 7, Week 11: Send a Market Update that includes stats for the larger area or…
Uncertainty. Anxiety. Fear. To say you have never once felt these emotions in either your professional or personal life is a fallacy. This basic human instinct is a primordial survival technique implemented unconsciously in direct response to the unknown. In an individual’s personal life, it may come in situations where you take a physical risk, like riding a motorcycle for the first time or going on a roller coaster at a theme park. You know you will likely walk away unscathed from your experience, but your unconscious mind does not know that.
But in one’s professional life, those general triggers of fear all go back to survival in two ways different from the aforementioned adrenaline-filled entertainment experiences. They are money and fulfillment, adding up to what one perceives as success. When you do something professionally, you do it for monetary exchange that the industry places value on, and…
We are a week away from Thanksgiving and that means it’s time to prepare for the final countdown of 2022 and the birth of 2023. With recent improvement in the bond market pushing rates lower, we are seeing improvement in those coming in to start the home buying process, as well as those who went to the sidelines and are re-engaging the process again now. A few things you might want to consider taking advantage of these opportunities are: Listen carefully to the client’s expectations and provide information and set priorities. Talk in terms of payments and how monthly payments are calculated. Program eligibility and the benefits and drawbacks of each. Update and confirm all documentation for quick turnaround. Be VERY clear as to your transaction timelines and how long things take. Go over your “Do’s & Don’ts” list. People can quickly drain their assets or overuse credit/apply for new…
Many leadership principles have been around since the dawn of time, and those principles have served and still do serve us well. However, given the transformational, exponential changes that involve both technology and human culture taking place, there are new principles of leadership moving in that are vital for us to implement. Applying newer principles of leadership becomes what I refer to as “Next-Level Leadership” in that they help the leaders of today and tomorrow level up in a way that is often forgotten about in the throes of a legacy, protect-and-defend mindset. During my most recent Opportunity Hour, I spoke with a colleague and great friend of mine — Simon T. Bailey. Simon is an executive advisor, author of nine books, and business keynote speaker. He’s been recognized recently as one of the top 12 business speakers who get audiences to think big and lead with purpose, something I myself feel…
The elections are done, the markets are sifting through the results and thinking about what it all means. The ten-year treasury auction was about as bad as it gets, and we get the CPI numbers this morning that will push the inflation issue to a series of new discussions. Then there are all the internet click baiters that will push a housing narrative that is loaded with tragic headlines so that people are forced to click and look at the wreck! You have choices, and so do your clients. Everyone lives someplace. You rent or you own. There is a cost either way. Historically, ownership is the chosen path for better than 65% of the population and remains the “American Dream”. The key to getting in front of those people who are in a position to make that choice is actually easier than you think, provided you have a plan…
![Do You Know The Power Of A Giggle? Meet Karyn Buxman, A World Class Neurohumorist Who Knows How To Harness Humor To Heal, Influence, And Connect! [VIDEO]](/media/k2/items/cache/7c3a00ce356caed145ec48ad9715e189_S.jpg)
Karyn Buxman is a TEDx speaker, successful author, brain-based high-performance coach—and a neurohumorist (she lives at the intersection of humor and the brain.) As The Global Expert in Strategic Humor for Business Karyn helps high performers go from great to world class. From the Mayo Clinic to the Million Dollar Round Table, organizations around the world hire Karyn to educate, inspire, and entertain their audiences again and again. She’s one of 254 people (and only 53 women) in the world to be inducted into the National Speakers Association's Speaker Hall of Fame. Her latest book, Funny Means Money: Strategic Humor for Influence & World Domination will be published by ForbesBooks in 2021. Karyn is serious about humor!
Patience is a virtue. Throughout much of childhood, our parents and guardians instilled in us to be patient or to wait calmly for our turn at something. Having patience is an important characteristic in everyday life, but as an adult — especially if you are a business leader or C-suite executive — too often does the concept of patience become a hands-off defense mechanism used to fight discomfort in facing change. The mindset that surrounds this behavior is known as “wait and see,” where a company tries to simply wait out the storm of disruption patiently, hoping the status quo will remain intact after the clouds clear. Take it from my decades of experience in helping both disruptive and disrupted clients: The wait and see mindset is extremely self-destructive thanks to the speed of digital disruptions, how competitors are leveraging them exponentially, and the rate of change in the general physical world…
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Entitlement carries the definition “give right(s) to.” Parents give certain rights to their children. Football coaches often give their quarterbacks the right to alter a pre-set play – called an audible. The operative word in this definition of entitlement is give. Someone must give the right to another. Today’s parents are often concerned about young people who “feel” they automatically have rights without them being given. This is in no way in conflict with what “certain inalienable rights” means. Many generations before never felt they were entitled to anything that they didn’t earn. If they didn’t earn it, they didn’t get it. Period!
This now leads us to today’s sports stars. The opinion here is that there is a difference between sports stars and athletes, who by the definition herein are those who carry the responsibility of earning what they gain. Entitlement is not even in their dictionary.…
The phrase “You have got your head up in the clouds” is no longer an insult in today’s world — having your head in the clouds may be the best way forward in business! Of course, I’m talking about Augmented Reality (AR); a transformative, disruptive digital technology that has been gaining traction for years and looks to be continuing its exponential growth trend in the years to come. What was originally viewed as only a feature to interactive video games of the future has now made its way into a multitude of industries, and now there are even more opportunities for entrepreneurs and business leaders to leverage AR in advantageous ways.
Bear in mind, it is not always a specific product or service that advances in AR pertain to. Oftentimes, it is industry-level disruption caused by transformative technologies like Augmented Reality, niche applications of AR that bring new sectors of…
We have covered the first three elements of business planning; Assessment, Destination, and How we get there; now we have to pull it all together and create the SCHEDULE by which we actually implement and accomplish the things we have set out for ourselves to do. Much of this can be found on the website in the Personal Development section. You can use the basic “Referral Triangle” information and the “Schedule Advantage” to put together the task list, focus, day and time you are going to execute and track your activities and your results! Questions you will need to ask yourself are: Is my Referral Triangle in balance? Have I created the task list for each section? Do I have specific focus for each day of the week? Do I have a preference as to when I do what I do? Have I put tasks in order? When do I prefer to manage the three areas…
Jack Kemp and I were strangely connected during his lifetime. He died on May 2, 2009, some 23 years ago. “Strangely” is an interesting word to use in our relationship. Kemp attended Fairfax High School in West Hollywood playing football as well as being the student body president. When he graduated, he attended Occidental College, located in northeast Los Angeles. He was a physical education major. But he was much more than that.
Jack was an excellent quarterback at Oxy and was drafted by the Los Angeles Chargers of the American Football League – yes, the San Diego Chargers, which is now the Los Angeles Chargers. In 1960 he was selected as All-Pro. That same year I was invited to join the National Football League -as an official. My brother, Peter, was a freshman running back at OXY when Jack was a senior. Kemp once told me that Pete would have been on the same…
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