"Whatcha Gonna Do?"

Written by Posted On Monday, 25 October 2021 00:00

We have all heard the theme song to the TV show COPS. See, the song already started playing in your head! Now just make a quick substitution: 

LOs, LOs; whatcha gonna do? Whatcha gonna do now that your rates ain’t TWO?

Inflation continues to push prices higher. Bond yields are responding for fear of that inflation. Ten Year T pushed past a critical 1.63 level and has closed above it. So 30yr mortgage rates have left the 2% level smack into the mid 3% arena causing refinances to fall off.

Loan officers, managers, and company ownership are all facing the facts that refinances are going away rapidly, and what was once the major force in originations is now off by 22% year over year as rates continue to rise. If your business was 50% - 60% - 70% or more refinances; whatcha gonna do for business in 2022?

There are some promising strategies that my clients and I have been working on to maintain loan volume by focusing on positive outcomes that are really paying off. As part of October being Business Planning Month, driving to provide value to our community and attracting the best referral partners from all walks of life, and especially building a database that returns opportunities day in and day out!

The more challenging the business may become; the greater the value in having a proven plan in place so your can schedule your success!

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Michael White

After 18 years working in all phases of mortgage originations, Mike left day to day originations to start his consulting and coaching company. Now, more than 18+ years later, Mike is working with clients across the country in all markets, big and small, that have generated more than three billion dollars in loan originations within a year.

Mike teaches a system that is focused on time management, action planning, marketing a message, and creating value for both clients and referral sources alike. Quite simply, providing more value leads to more opportunities, more income, less time, and a systematic approach that begs to be duplicated.

 

By breaking down individual aspects of the mortgage business and providing a step by step approach to creating a consistent flow of opportunities that can lead to a highly successful mortgage practice. That is why people who incorporate these strategies out produce the national averages by almost 3 to 1!

Fundamentals and simple strategies provide day to day activities that help provide a “scheduled success” philosophy. It’s all about identifying, targeting, and establishing profitable referral relationships using exceptional value to keep you in the center of your own referral triangle. 

 

https://www.imtcoaching.com/

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