It's a Sad Day!

Written by Posted On Monday, 20 March 2023 00:00

It is with a heavy heart I have to share the news that my friend and mentor, Greg Frost Sr. past away on Tuesday. While many of those who will read this or see the Vlog post may not have known Greg, you are all the beneficiaries of what he has done, and for those he mentored along the way.

Greg was the original icon in our industry. He was first to do so many things and he sustained a level of excellence for decades! He also was a man who loved to share his wisdom and always had time to talk with and offer advice to even the lowliest of originators. I know this because I was once a struggling young originator who saw him speak and had the courage to ask for his help. He shared some of his thoughts, set me on a path, and gave me his card and told me to call him if I ever needed his help. Well, I called the number, asked for his guidance, and true to his word, put me back on the path I needed to travel. We remained in contact with each other and when I left originations to go into coaching and training, Greg was right there being supportive and helping to open some doors for me that would have never been open otherwise.

I owe who I am today as a coach and mentor to Greg Frost. Had it not been for him, I would have never stayed in the business and who knows what I would have done, but clearly it wouldn’t have been loans.

I have tried to repay his kindness to me and remember his teachings. I have tried to make him proud of me as a way of letting him know how much he changed my life by just being who he was. To all of those that I have been able to help throughout my career, you owe a debt of gratitude to the original giant of our industry, Mr. Greg Frost! May you rest in peace knowing you made a real difference and you will be missed, but never forgotten.

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Michael White

After 18 years working in all phases of mortgage originations, Mike left day to day originations to start his consulting and coaching company. Now, more than 18+ years later, Mike is working with clients across the country in all markets, big and small, that have generated more than three billion dollars in loan originations within a year.

Mike teaches a system that is focused on time management, action planning, marketing a message, and creating value for both clients and referral sources alike. Quite simply, providing more value leads to more opportunities, more income, less time, and a systematic approach that begs to be duplicated.


By breaking down individual aspects of the mortgage business and providing a step by step approach to creating a consistent flow of opportunities that can lead to a highly successful mortgage practice. That is why people who incorporate these strategies out produce the national averages by almost 3 to 1!

Fundamentals and simple strategies provide day to day activities that help provide a “scheduled success” philosophy. It’s all about identifying, targeting, and establishing profitable referral relationships using exceptional value to keep you in the center of your own referral triangle.

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