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If you are a real estate agent, content marketing is what drives the consumer today. They want product and valuable information. Other than IDX listings, you must be an expert in the real estate industry. Localarticles and information is very important. Use these keywords to discover the most searched terms by buyers and sellers to create your blog posts and pages.
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On the first list below, you’ll notice a number and a level of competition. The number reflects how may people globally searched Google for that exact search term. Honestly, only about 20% of searches are exact, recorded searches and the other 80% are completely unique search terms known as the long tail.
The second list below is an actual list of terms people used to find my real estate websites. Although the local words won’t work for you, you can imagine plugging in your local neighborhoods and niches and designing pages and blog posts around similar phrases.
The most effective strategy would be to pick the low competition keywords first. You could do a lot of business with only a few searches a month in your area that are true buyers or sellers who find your site with valuable content. There is power in finding the niches and focusing BIG on the small. Fill the gaps, and you win.
Want to know more about Keyword Research? Download my book – The Secrets of Purposeful Keyword Research
CLICK HERE TO SEE HOW PEOPLE FOUND MY REAL ESTATE WEBSITES (The Longtails)
What Keywords people use to find real estate websites
More on Keywords:
How to Find Keywords: The Tools
What you must know about SEO and Keyword Marketing
Keywording & Call to Action with Facebook Ads
Real Estate Keywords, Success with Google Adwords
How to Do Keyword Research for Your Content Marketing | SEO for Real Estate and Beyond
Long tail keywords for SEO and Online Marketing.
Keywording Your Way to the Top
The key to developing true SEO dominance is not Keyword Stuffing
Choosing the right SEO keywords is the key to Internet Marketing success
**List of Keywords formated using the data from Google Adwords ( Original Date January 2015 with Updates and add additions through the year)