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Real Estate Activity Begins Seasonal Climb in Fallbrook and Bonsall

Written by Posted On Friday, 04 March 2016 16:34


Prices Lag Year-Earlier Levels


FALLBROOK, Calif., March 2016 --- Real estate activity shows significant signs of improvement in two prime San Diego County markets as the number of homes entering escrow in February foretells of a solid spring “season” in the coming months, Jerry Kalman, a realtor® with HomeSmart Legends here, reported today.

The average Fallbrook and Bonsall selling price of $504,000 per home reflected a slight gain over the prior month but a 14 percent drop from a stronger February 2015.  Sales volume in the two communities was 16 percent better than in the prior February and a 30 percent increase over January.

Entering March, 221 homes were in the active inventory spanning Fallbrook and Bonsall, a slight increase from February 1.

Meanwhile, the number of new escrows during February increased significantly as 82 homes came off the market, bringing the total of those pending sale to 111.  The average time on the market for those entering escrow decreased to 60 days, and the average price of the homes off the market was $579,000,

In February, more than a fifth of the homes sold at or above the original asking price, and many of them were VA or FHA transactions.  Overall, 35 percent of the homes that sold were under VA/FHA contracts reflecting demand by first-time homebuyers and those using their VA benefits. 

It took an average of 67 days in February for homes to sell while on the market, the same as in January.

The average selling price per square foot, an important metric of pricing, was $233, essentially the same as in January.

At the high end, two homes above one million dollars sold.  Entering March, seven high-end homes were in escrow after an average market time of almost four months.  Another 52 homes were in the active inventory where they also averaged four months on the market.

Four condominiums, three in Fallbrook, sold in February.  Eight more condos were in escrow, six in Fallbrook; and another eight were active listings on the market, six of them in Bonsall.

Kalman´s data for the reporting periods ending February 29, 2016, came from Sandicor, Inc., the area's multiple listing service for realtors.  It represents properties listed or sold by various brokers in the region.  He uses this information as a community service to analyze market trends and provide professional insight into real estate activity.  Kalman is a licensed realtor (Calif. BRE # 01328697) in the North County office of HomeSmart Legends, 701 S. Main, Fallbrook, and can be reached at (760) 468-4689 or This email address is being protected from spambots. You need JavaScript enabled to view it.; and a digital business card is at:


HomeSmart, founded in 2000, has some 10,000 agents and broker associates in almost 80 offices throughout 14 states and two countries.  HomeSmart Legends is the first franchise in the HomeSmart system.  The Temecula office is located at 27645 Jefferson Ave., Suite 116, Temecula, CA  92590.

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Jerry Kalman


Jerry Kalman


California BRE #: 01328697


Realtor (California BRE #: 01328697)


HomeSmart Real Estate North County




            Jerry Kalman, an area resident for 15 years, is committed to community service.  He is an active member of the Fallbrook Community Planning Group’s Land Use and Design Review committees as well as the Acquisitions Committee of the Fallbrook Land Conservancy.  He is also a member of Brandon Gallery, a local artist's cooperative in Fallbrook, and is a docent for The Museum of Photographic Arts in Balboa Park (San Diego). 


Kalman is a customer service professional with more than 30 years of experience working with Business-to-Business and consumer clients, the past 13 of them as a realtor specializing in the Fallbrook/Bonsall area of North San Diego County.  He joined HomeSmart Real Estate in 2013 when that firm assumed the practice of The Jacques Company, a realty in North San Diego County.  When first starting in real estate, he was with Prudential California Realty and then RE/MAX; both offices were in the Fallbrook/Bonsall area.  Since becoming a realtor, he was named Rookie of the Year by Prudential California Realty in the Bonsall office and Realtor of the Year by the local district of the North San Diego County Association of Realtors.


            Prior to earning his real estate license, Kalman was a marketing and communications consultant, specializing in Internet and technology-based companies.  He moved to consulting after a series of management positions in several Fortune 1000 companies.  His firm, Kalman Communications, had two offices, one in West Los Angeles and the other in San Francisco, before he merged his practice into Ogilvy Public Relations.  His client-base included many publicly held companies as well as US subsidiaries of well-known Japanese electronics companies.  When the Internet took off, he shifted his focus to helping dot coms position themselves in the marketplace.  Kalman co-founded the Software Council of Southern California, a trade group in Los Angeles.


            As an accomplished professional fine art and architectural photographer, he has won several regional and international awards for his digital images.  His work appears locally at the Brandon Gallery in Fallbrook and on Pinterest as well as on a website:


            A prolific writer, he has authored a dozen books and co-authored one of the first Internet text books: "Internet Commerce Metrics and Models", Prentice Hall.  He used that text in e-commerce courses he taught at the University of California (San Diego, Riverside and Irvine campuses) and at the Singapore Institute of Management.  Kalman has a Bachelor of Science degree in journalism from the University of Illinois (Champagne-Urbana) and was a post-graduate student in film and television production at the University of Denver.  He served as a lieutenant in the US Navy during the Vietnam War.

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