Sunday, 18 February 2018
DroneView Packages
This Old House - Do-it-Yourself


Written by Posted On Friday, 05 August 2016 20:42
Average price per transaction in Fallbrook and Bonsall Average price per transaction in Fallbrook and Bonsall Sandicor and 10K Infosparks

Dramatic Drop in Time on Market Heralds Strong End-of-Season Push


FALLBROOK, Calif., Aug. 5, 2016 --- Time to sell a home in two popular North San Diego County markets dropped dramatically in July, Jerry Kalman, a realtor® with HomeSmart Legends here, reported today.

“In July, Fallbrook and Bonsall homes sold on an average of 37 days while on the market, roughly 40 percent better than in June when it took 61 days and 42 percent faster than in July 2015,” he said.  “And with a similar strong decline in time on the market for new escrows last month we can expect a continuing ‘rush to the exits’ pattern through August.”

After peaking in June, sales volume here dropped 16 percent from the prior month and by a comparable amount from July 2015.  Average July selling prices in the two communities flattened out at $567,000, roughly the same as in the prior month and a year ago.

Kalman said that during July cash buyers represented barely one fifth of the transactions while VA/FHA came in at 28 percent of the volume.

“About one third of the sales were at or above the original asking price, with half of them occurring among conventional transactions,” he said.

The price of the homes entering escrow declined less than a percent to $612,000. Similarly, the number of escrows at 114 properties was flat as 73 homes came off the market in July. 

“These overall July figures verify the seasonal slowdown in closing transactions we can expect as sales typically taper off going into the last half of 2016,” Kalman added, “however, the downward slope might not be as steep as in the past.”

Entering August, 233 homes here were in the active inventory, a slight increase over June.  With a slowdown in activity, he expected that number of active properties to creep up, giving buyers more choices among mid-range and high-end homes. 

He noted that the average selling price per square foot, an important metric used by many realtors to price homes in the area, was $241, a nominal two point drop from July, with Bonsall at $249 exceptionally strong for the third straight month based largely on the dearth of entry-level properties there.


At the high end, three homes sold above one million dollars, which added a marginal boost to the average selling price in the area.  Entering August, ten high-end homes were in escrow after an average market time of three months.  Another 61 of these properties were in the active inventory, 45 in Fallbrook.

Four condominiums, all in Fallbrook, sold in July after an average of seven days on the market; and five condos, three in Bonsall, were in escrow after an average of 36 days.  Another ten are active listings on the market, six in Fallbrook.

Illustrating the speed with which homes moved in July, he said that five upper end homes came off the market in just over 30 days, which was a similar time frame for the condos that also went into escrow last month.

Kalman´s data for the reporting periods ending July 31, 2016, came from Sandicor, Inc., the area's multiple listing service for realtors.  It represents properties listed or sold by various brokers in the region.  He uses this information as a community service to analyze market trends and provide professional insight into real estate activity.  Kalman is a licensed realtor (Calif. BRE # 01328697) in the North County office of HomeSmart Legends, 701 S. Main, Fallbrook, at (760) 468-4689 (voice or text) or This email address is being protected from spambots. You need JavaScript enabled to view it..


HomeSmart, founded in 2000, has more than 10,000 agents and broker associates in offices throughout 15 states and two countries.  HomeSmart Legends is the first franchise in the HomeSmart system.  The Temecula office is located at 27645 Jefferson Ave., Suite 116, Temecula, CA  92590.

Rate this item
(0 votes)
Jerry Kalman


Jerry Kalman


California BRE #: 01328697


Realtor (California BRE #: 01328697)


HomeSmart Real Estate North County




            Jerry Kalman, an area resident for 15 years, is committed to community service.  He is an active member of the Fallbrook Community Planning Group’s Land Use and Design Review committees as well as the Acquisitions Committee of the Fallbrook Land Conservancy.  He is also a member of Brandon Gallery, a local artist's cooperative in Fallbrook, and is a docent for The Museum of Photographic Arts in Balboa Park (San Diego). 


Kalman is a customer service professional with more than 30 years of experience working with Business-to-Business and consumer clients, the past 13 of them as a realtor specializing in the Fallbrook/Bonsall area of North San Diego County.  He joined HomeSmart Real Estate in 2013 when that firm assumed the practice of The Jacques Company, a realty in North San Diego County.  When first starting in real estate, he was with Prudential California Realty and then RE/MAX; both offices were in the Fallbrook/Bonsall area.  Since becoming a realtor, he was named Rookie of the Year by Prudential California Realty in the Bonsall office and Realtor of the Year by the local district of the North San Diego County Association of Realtors.


            Prior to earning his real estate license, Kalman was a marketing and communications consultant, specializing in Internet and technology-based companies.  He moved to consulting after a series of management positions in several Fortune 1000 companies.  His firm, Kalman Communications, had two offices, one in West Los Angeles and the other in San Francisco, before he merged his practice into Ogilvy Public Relations.  His client-base included many publicly held companies as well as US subsidiaries of well-known Japanese electronics companies.  When the Internet took off, he shifted his focus to helping dot coms position themselves in the marketplace.  Kalman co-founded the Software Council of Southern California, a trade group in Los Angeles.


            As an accomplished professional fine art and architectural photographer, he has won several regional and international awards for his digital images.  His work appears locally at the Brandon Gallery in Fallbrook and on Pinterest as well as on a website:


            A prolific writer, he has authored a dozen books and co-authored one of the first Internet text books: "Internet Commerce Metrics and Models", Prentice Hall.  He used that text in e-commerce courses he taught at the University of California (San Diego, Riverside and Irvine campuses) and at the Singapore Institute of Management.  Kalman has a Bachelor of Science degree in journalism from the University of Illinois (Champagne-Urbana) and was a post-graduate student in film and television production at the University of Denver.  He served as a lieutenant in the US Navy during the Vietnam War.

Search by State:

Realty Times TV

Staging or Decorating: What's the Difference?
Watch Video »

Realty Times

From buying and selling advice for consumers to money-making tips for Agents, our content, updated daily, has made Realty Times® a must-read, and see, for anyone involved in Real Estate.