Independence Day Weekend!

Written by Posted On Monday, 05 July 2021 00:00

Half the year is done, and opportunities remain strong. As many are complaining about the typical items like “lack of inventory” or “rising interest rates”; my clients across the country are checking in up more than 9% in total units over the same time last year. So somehow, people who are working are making it happen!

It’s not hard to see why people are swayed by the media and those YouTube “experts” with their doom and gloom forecasts, it’s hard to see the reality looking through the distorted lens of much of the information. Yes, home sales in the month of April were down 4.4% year over year. This helped fuel the speculation of the end of the housing market. Then the May numbers come in UP 8% year over year and nobody seems to have much to say?

It doesn’t stop there, mortgage applications are down 6.9% - 5% on the purchase side and 8% on the refinance side; but the large number of cash buyers seems to be offsetting a good part of that, and its easy to see that houses coming on to the market are still being met with multiple offers in just a matter of days! Oh yes, home prices are up 13.8% on average but even more so at the entry level or starter level, which says to me, people still want to own their own homes!

Refinances aren’t done yet either; as values continue to rise, many of those people looking to cash out or escape MI and couldn’t just late last year, are seeing that become a reality. It’s important to call all your potential refinances from the past year who couldn’t make it work and talk to them about how it might work today!

Remember Friday is the monthly jobs report. The last couple of jobs reports did cause some volatility in the bond market. This, when coupled with the holiday weekend, might make it worth while to pay attention if you have some floaters out there 

Happy Birthday America! As always, This email address is being protected from spambots. You need JavaScript enabled to view it.

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Michael White

After 18 years working in all phases of mortgage originations, Mike left day to day originations to start his consulting and coaching company. Now, more than 18+ years later, Mike is working with clients across the country in all markets, big and small, that have generated more than three billion dollars in loan originations within a year.

Mike teaches a system that is focused on time management, action planning, marketing a message, and creating value for both clients and referral sources alike. Quite simply, providing more value leads to more opportunities, more income, less time, and a systematic approach that begs to be duplicated.

 

By breaking down individual aspects of the mortgage business and providing a step by step approach to creating a consistent flow of opportunities that can lead to a highly successful mortgage practice. That is why people who incorporate these strategies out produce the national averages by almost 3 to 1!

Fundamentals and simple strategies provide day to day activities that help provide a “scheduled success” philosophy. It’s all about identifying, targeting, and establishing profitable referral relationships using exceptional value to keep you in the center of your own referral triangle. 

 

https://www.imtcoaching.com/

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