Columnist Jennifer Allan
Jennifer Allan-Hagedorn was a top producing real estate broker in Denver, Colorado before writing her first book in 2007. Since then, she has written several more books about the business of selling real estate including her flagship book: Sell with Soul: Creating an Extraordinary Career in Real Estate without Losing Your Friends , Your Principles or Your Self-Respect , the sequel, If You're Not Having Fun Selling Real Estate, You're Not Doing it Right and her latest, to be released in Spring 2011, Prospect with Soul for Real Estate Agents.
Jennifer believes that the secret of success for real estate agents is not in aggressive marketing techniques or hard-core sales pitches, but rather in being competent in one's craft. Competence begets Confidence. And in today's world of increasingly suspicious and ad-weary consumers, having an air of self-assurance and enthusiasm will be far more effective than a slick sales campaign.
Jennifer writes and speaks with this philosophy in mind. She preaches that salespeople should follow the Golden Rule in their day-to-day practice of business - treating clients and prospects respectfully, as the salesperson him or herself would
like to be treated. Being competent, reliable and fair, and motivated by a true desire to earn a paycheck, not just show up at closing with hand outstretched.
She is a regular contributor to several real estate newsletters and magazines, a member of the RE/MAX Hall of Fame and one of the industry's most popular bloggers. You can learn more about Jennifer's "soulful" philosophies at www.SellWithSoul.com .
Savvy Real Estate Contract Negotiation December 8, 2011 Seven Reasonable Reasons To Change Your Career November 24, 2011 New Agents: Making Floor Time Work October 20, 2011 Open Houses Inspire Successful Networking October 6, 2011 How to Talk Your Bottom-Feeding Buyer Out of Low-Balling September 22, 2011 New Agents: Make Floor Time Work September 8, 2011 Real Estate Agents: Is Blogging Right for You? August 25, 2011 Expand Your Sphere of Influence: Be Pleasant April 28, 2011 Choosing the Perfect Prospecting Strategies for You April 21, 2011 The Go-Giver Real Estate Agent April 13, 2011 Can I Afford a Contact Management System? February 24, 2011 Contact Management Systems: The Two Things a Contact Manager Should Do Very Well February 17, 2011 Creating Reasonable Expectations for Your Contact Manager February 10, 2011 Mercenary "Use" of Sphere of Influence? January 20, 2011 Your Business Card: To Photo or Not to Photo? December 30, 2010 How Do I Get Contact Information from Open House Visitors? December 16, 2010 Listing Presentations: Charts, Graphs, and Statistics? October 11, 2010 Agents: FSBO Training October 4, 2010 "Just Say No" to a Seller September 27, 2010 Mixing Business with Business: Are You Sending Mixed Messages? July 19, 2010 Attracting Business to You Every Time You Leave the House July 5, 2010 Cheer Up Before Making a Big Change June 9, 2010 New Licensees: Part-Time Versus Full-Time Revisited June 2, 2010 Is Real Estate Really a Relationship Business? May 26, 2010 The Listing Interview: How To Get the Listing Even if Your Competition Charges Less April 12, 2010 What to Say (or not say) to Gracefully Decline the Monkey March 8, 2010 Show Your Client the Respect of Declining the Monkey March 1, 2010 Declining the Monkey Without Alienating Your Client February 22, 2010 Avoid Burnout by Declining the Monkey! February 15, 2010 Is Laser-Focused Prospecting Really Necessary? February 3, 2010 Ten Tips to Being a Good "Refer-ee" January 20, 2010 Why Did My Friend Hire Someone Else? December 28, 2009 Maximizing a Flawed Property's Chances of Sale December 21, 2009 Stop Before You Reduce the Price December 14, 2009 If Your Listing Isn't Selling December 7, 2009 If Price Is All That Matters, What Do They Need Us For? November 30, 2009 Is a Sphere of Influence Business Model Effective in a Second Home/Resort Market? November 19, 2009 Rookie Agents Ask: "Should I Focus on Buyers or Sellers?"" November 18, 2009 Sixteen Ways to Keep Your Seller Happy November 12, 2009 Pipeline 2010: Attracting Business by Mastering Your Market October 29, 2009 The Confident Rookie Series: Admit You're New & What to Say When You Don't Know the Answer October 7, 2009 The Confident Rookie Series: Let Your Seller Prospect Talk & Get Comfy with Your Commission September 30, 2009 The Confident Rookie Series: Secret 6 - Find Your Handyman September 23, 2009 The Confident Rookie Series: Secret 5, Cheerfully Waste Your Time September 16, 2009 The Confident Rookie Series: Previewing and Driving September 2, 2009 The Confident Rookie Series: Know Your Systems & Practice with Your Printer August 26, 2009 The Confident Rookie Series July 2, 2009 The Four Branches of Your Sphere of Influence June 25, 2009 I Think I've Blown it with My SOI: Can I Recover Their Support? June 18, 2009 "Touching" Your Sphere of Influence versus "Impressing" them June 11, 2009 How to Chase Away Your Perfectly Qualified, Loyal Buyers May 12, 2009 "Curing" the Reluctant Salesperson May 5, 2009 The Savvy Negotiator: Seven Tips to Getting Your Client What He Wants April 28, 2009 How Does a Lender Earn My Business? March 17, 2009 To Present or Not to Present: I Have My Answer March 10, 2009 Houses Aren't Pet Rocks! No Amount of Marketing Can Sell a Stupid Product March 3, 2009 Rookie Agents: Too New to Have Satisfied Past Clients? January 19, 2009 Putting Philosophy to the Test January 12, 2009 The Power of "I Can Help!" January 5, 2009 Convincing a Buyer that NOW is a Great Time to Buy? December 29, 2008 Breaking Up is Hard to Do December 22, 2008 Can You Rely on Your SOI Even in Today's Market? November 27, 2008 Can a New Agent Survive Today's Real Estate Market? October 30, 2008 Aspiring Agents - Not Quite Ready for Full-Time? October 23, 2008 Treat Every Buyer Like the Gold Mine He Might Be October 16, 2008 Offering Sellers a Menu of Services: Good Idea? August 27, 2008 Successful Blogging for Real Estate Agents – Don't be DORKY! August 20, 2008 Two Types of Seller's Regret – Which Would You Prefer? July 24, 2008 The BEST Way to Build a Strong Sphere of Influence July 17, 2008 Don't Over-Systemize with your Sphere of Influence July 10, 2008 Gas Prices Too High To "Waste" My Time with Buyers? July 3, 2008 "Prospecting" to Strangers Without a Sales Pitch April 21, 2008 Were We Old Timers “Born on Third Base?” April 18, 2008 Does Your Spouse Refer Business to You? April 11, 2008 Obligation: A Dirty Word When You Work for Family? March 5, 2008 Why You Can Rely on Your Sphere of Influence February 27, 2008 Ways to Blow it with Your Sphere of Influence (SOI) January 23, 2008 Newbie Agents, Put DOWN that Phone! December 31, 2007 Love & the Real Estate Agent November 19, 2007 10 Fun Ways "Sphere of Influence" is like Dating November 6, 2007 Sphere of Influence and the Single Gal October 26, 2007 The Best Way to Ask for Referrals? Don't. August 6, 2007 UnSoulful Attitude: Don't Waste My Time! July 17, 2007 UnSoulful Attitude: It's MY Open House, Not the Seller's June 21, 2007 Real Estate Is Not A Numbers Game! June 6, 2007 Eight Reasons to "SOI" May 24, 2007
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Jennifer Allan-Hagedorn was a top producing real estate broker in Denver, Colorado before writing her first book in 2007. Since then, she has written several more books about the business of selling real estate including her flagship book: Sell with Soul: Creating an Extraordinary Career in Real Estate without Losing Your Friends, Your Principles or Your Self-Respect, the sequel, If You're Not Having Fun Selling Real Estate, You're Not Doing it Right and her latest, to be released in Spring 2011, Prospect with Soul for Real Estate Agents.
