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Choosing a Real Estate Website Builder: The basic things to consider while building a Real Estate Marketplace

Written by Posted On Wednesday, 24 July 2019 21:58

So you are in the market searching to find the best real estate marketplace to build your own property management portal or boutique real estate platform. There are hundreds of such website building platforms on the internet. Their functionalities and features vary vastly and you should only invest in a builder that best suits your need. So how to choose what’s best for you? Let us offer you some basic guidance to follow while choosing a real estate website builder.

The importance of UX(User Experience)

Having a aesthetically appealing theme plays an important role in any website. Since a good real estate website will have property images listed as grids or columns, a visually attractive layout can make a difference when it comes to keeping visitors interested in browsing your website. The website with all the images should be responsive too. A website which is too slow to load will not be tolerated by anyone nowadays. Good real estate website builders offers you the choice of professionally designed templates that best suits your business. The best real estate website builders actually offers you the luxury of designing the website exactly the way you want. You can have your say when it comes to changing the color of backgrounds, borders, menus or the font, size and color of text, amount of listings per page and more. So always design the website keeping aesthetic appeal in mind.

Targeting the right audience using SEO

Building a good real estate website is one thing, bringing in traffic to the website is the next task. SEO integration plays an important role in bringing traffic. Updating your keyword list and making use of SEO can drive up traffic on your website, but it should not be the only resort. Starting a blog and updating it regularly can make a significant impact for your website. An up-to-date blog can bring about legitimacy to your business and also helps you share your thoughts and latest trends happening in the current real estate market. This helps in improving your keyword rankings in search engine and helps people find your website easily. So to get an edge for your business you can invest in organic SEO as well as paid SEO.

How images and videos can impact your business

Buyers these days have the luxury of actually making purchase decisions sitting in their living rooms. This is true for most shopping genres, but it isn’t the case when it comes to real estate deals. But what makes these other shopping genres appealing can be utilized in real estate marketplace as well. By adding images and videos to your real estate listings, customers can be given the advantage of actually seeing and making an informed decision on whether to contact a seller once they see what they are looking for. The best websites offer you different interactive methods to showcase your listings. These may include image slideshows, automated carousels, pop-out windows and even short video tours. Optimizing your websites for smartphone navigation can also improve your customer interactions and benefit your business in the long run.

We offer all these and more

Zeekin real estate platform helps you with all your requirements when it comes to building your real estate portal. With our highly customizable platform, create and manage a real estate platform that is responsive and offers all the features that you wish for and more. We provide tailor-made solutions for one of a kind boutique shops, individuals as well as agencies. With our smartphone integrated website designs, browsing and navigating the sites will be a satisfying experience for the users. Our easy to use back end helps agencies and property managers to add and update property details with ease.

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