Terri Murphy’s Women in Business

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SPOTLIGHT ON WOMEN IN BUSINESS

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SUE YANNACCONE

Sue recently became the first woman to be named President and CEO of Realogy Franchise. Read more about the announcement here. 

With nearly two decades of leadership experience in franchise management and real estate brokerage operations, Sue Yannaccone assumed the role of Regional Executive Vice President of the Eastern Seaboard and Midwest regions of Realogy’s Coldwell Banker company-owned offices in March 2018.

Yannaccone oversees the sales operations of 239 Coldwell Banker offices in New Jersey, Long Island, Baltimore, Washington, D.C., Central Pennsylvania, Philadelphia, Ohio, Chicago, St. Louis and Minnesota.

In addition to being a mentor and advocate for women in the real estate industry, Yannaccone has been a key driver in Coldwell Banker’s recent brand re-invention in how the brokerage serves agents and in launching many enhanced agent services and programs.

Sue previously served as President & CEO of ERA Franchise Systems after joining ERA as its Chief Operating Officer in 2015. Prior to joining ERA Real Estate, Yannaccone served as SVP of network services for HSF Affiliates and was responsible for all affiliate-facing servicing for the real estate brokerage networks Berkshire Hathaway HomeServices, Prudential Real Estate and Real Living Real Estate. 

Sue has been named to the

• Swanepoel 200, an annual ranking of the most powerful people in real estate for several years running.
• In 2016, she was named a Female Executive of the Year by the Stevie Awards for Women in Business and recognized as a “Woman Worth Watching” by the Profiles in Diversity Journal. Yannaccone was named a HousingWire “Woman of Influence” in 2015. 

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