A new survey has revealed the smells which could make someone more likely to buy your home, which is great news for anyone looking to sell their house.
Online retailer My Virtual Coffee House carried out a survey of over 3000 adults to find out what made the difference between making an offer or walking away. A massive 84% of those surveyed revealed that the smell of the house was a huge influence in their buying decision.
When asked which smells were a positive influence on their viewing experience, 41% said that the smell of freshly baked bread definitely improved their outlook.
Fresh coffee or ground coffee was the second most liked smell, with 37% of those surveyed saying that the smell of fresh coffee influenced their buying decision.
So what were the top 5 smells that help selling your home?
Top 5 smells to sell your house
- 1. Bread (39%)
- 2. Coffee (34%)
- 3. Fresh flowers (13%)
- 4. Clean laundry (9%)
- 5. Open fire (5%)
What smells should you avoid if you are looking for a quick sale?
Top 5 smells that put buyers off
- 1. Cigarettes (37%)
- 2. Pets (26%)
- 3. Rubbish bin (24%)
- 4. Damp (10%)
- 5. Cleaning products (3%)
‘The research clearly shows that vendors really do need to avoid certain smells when trying to sell a property, but the flip side is that by using the appropriate scents, you can turn a maybe in to a yes for a lot of buyers.’
‘Bread makers and coffee machines are not expensive and can be found in most kitchens, so there is no reason why any agent would not use these to improve the chances of a sale by leaving a good impression.’
A tip for that quick coffee smell
A good tip for agents and sellers is to invest in a pod coffee machine, like a Tassimo or Nespresso. As not only can you quickly create a great smell of coffee, but with the variety of Tassimo pods available, you can offer your perspective buyers a drink of their choice at the same time. Win win!
The survey also asked
The survey also asked buyers what else they looked for when looking at a property? Interestingly, 42% of respondents said that they would more likely make an offer if the kitchen appliances were new or in very good condition and 26% said that a double garage was a big plus.
So, the question is, what smell would stop you from buying a house?
