Here we are in October and as always, we must take some time and make our final coarse corrections to navigate the end of the year. The things we must be fully aware of are: • When is the last day I can accept a new loan application that will close in 2020?• Refinances are also dealing with the likely fifty basis point hit to agency loans on December 1st if nothing changes.• Who are the referral partners that are meeting or falling below expectations?• What are my personal projections for the remainder of the year?• Are there any targets in units, dollar volume, or activity that we can make a stretch for?• Holiday Calendar• Who are the five new referral partners I want to add to my network as part of the 2021 referral group?• Where am I on the 20 extra refinances?• Get your CE done NOW if you…
Posted On Monday, 05 October 2020 05:00 Written by
A few conversations this week brings today’s post. In a few completely different conversations with originators from different parts of the country, a parallel appeared and it was important enough for me to share. In two of these conversations, prospective new applicants came to the table with “Pre-approvals” from lenders they had talked with. They were asked questions and quickly given letters. In both cases the agent they were working with didn’t trust the letters and asked them to speak to my clients. In both cases, these people were not qualified for anywhere near the loan size they were “approved” for, and one of those didn’t meet the program guidelines for the program at all.  In a different case than above, a new client came into the process of being pre-approved thinking her good credit automatically qualified her for any size mortgage she wanted. While it was true that both…
Posted On Monday, 28 September 2020 05:00 Written by
In less than a week since last week’s blog post, Karl Weiss in Arizona has put together 8 refinances, 1 purchase loan, two listing appointment referrals for his realtor referral partners, one of those appointments turned into a listing that is now under contract in less than three days, and a purchase loan application as soon as the sellers find their “Forever Home!” I asked you to spend just a few hours a week working the “Forever Home Strategy®” to secure 20 refinances, a few listing appointments for your realtor referral partners, and a couple of purchase deals. Karl took up the challenge and is well on his way to smashing all expectations! Great Job Karl! The commitment to following the plan and providing the best possible client information and experience, while becoming a trusted professional in your market is a special one, and one that absolutely is worth the…
Posted On Monday, 21 September 2020 05:00 Written by
September is here and so begins the countdown to 2021. Many people will be happy to see 2020 go, but for most of us in the mortgage business, 2020 has been rewarding and in many cases, EPIC! While having one of my coaching calls, I was speaking with a client about looking at the possible year end numbers and trying to set targets for the next 90 days, and one of the things he could agree too was committing a couple of hours in the middle of the week to connect with his database using the “Forever Home Strategy®” to generate an additional 20 “extra” refinance opportunities and within that effort, locate a minimum of three new listing & sale opportunities for his realtor referral partners. Given his market and commission structure, the net income for these twenty transactions would generate an additional $50K in income that he was going to use for a…
Posted On Monday, 14 September 2020 05:00 Written by
A bit about Summer:  Summer Goralik is a Real Estate Compliance Consultant and licensed California Real Estate Broker (#02022805). Summer offers real estate brokers a variety of consulting services including assistance with California Department of Real Estate (DRE) audit preparation, mock audits, advertising review, and training. She helps licensees evaluate their regulatory compliance and correct any non-compliant activities. Summer has an extensive background in real estate which includes private sector, regulatory and law enforcement experience. Most recently, she worked for the Orange County District Attorney's Office as a Civilian Economic Crimes Investigator in their Real Estate Fraud Unit. Prior to that, Summer worked for the DRE for six years as an Investigator. Among many achievements, she wrote several articles for DRE, four of which were co-authored with former Commissioner Wayne Bell. Before she embarked on her career in government and law enforcement, Summer also worked in the escrow industry for nearly…
Posted On Thursday, 10 September 2020 05:00 Written by
We spoke last week about the “90 day countdown” to get all the deals into your system so they can close in 2020. All very important points and I hope you take that information and use it to the benefit of your clients and referral partners. This week we need to add to that post an additional piece of very important information. Information we don’t always, if ever, get a heads up about. Interest rates on refinances WILL be going up in December. Make no mistake about it, the recent “tax” on refinances by the agencies has only been deferred to December, not eliminated! This is a very important distinction! Now more than ever it’s important to understand this important timeline and work within BOTH timeframes and coach your clients and referral partners about it. We know for a fact that there will be a fifty basis point increase in the cost of refinancing…
Posted On Monday, 07 September 2020 05:00 Written by
 A bit about Cyndi:  Cyndi Garza is a leader, owner of multiple businesses, speaker, trainer, and executive coach. Cyndi’s coaching career began when she joined a national mortgage firm to build a sales team in Michigan, which at the time was non-existent. She strategically recruited and trained a sales force of over 130 people, which — through her coaching — became the highest grossing team nationally for seven straight years by averaging just under a billion dollars in sales each fiscal year. Since 2001, Cyndi has held leadership positions where she has had the opportunity to identify strengths within her team, and develop those strengths to push people to grow and achieve more than they had imagined possible for themselves. Cyndi is the founder of Optimized Success — a coaching and training company with a focus on helping women find success in business ownership and leadership. Her personal motto is “You…
Posted On Friday, 04 September 2020 05:00 Written by
 A bit about Tami:  EXIT Realty Corp International’s CEO TAMI BONNELL is an internationally renowned leader in the real estate industry and was instrumental in building three major brands. Among her many achievements, she was recognized by Real Estate trend watcher, Stephan Swanepoel, three years consecutively as one of the 200 most Powerful and influential   people in residential real estate, among the top 20 corporate executives and among the top 10 women leaders.  Ms. Bonnell has been a featured speaker at the NATIONAL ASSOCIATION OF REALTOR’S® convention to the Top 500 power brokers, The National Women’s Council REALTORS®, Inman News Connect Conference and the RIS Media’s Leadership Conference.   She was named to the National Association of Women in Housing & Real Estate Ecosystem ( NAWRB) Diversity & Inclusion Leadership Council (NDLIC). Ms. Bonnell was honored by STEM connector as one of it’s 100 Corporate Women Leaders in STEM (science,…
Posted On Friday, 28 August 2020 05:00 Written by
I have clients reporting back that they are having REALTOR®s calling them out of the blue, asking if they will take their referrals. Yes, REALTOR®s are calling mortgage professionals asking if they will take and close their deals is happening on a regular basis. This is not an unusual phenomenon, many of my clients have this happen occasionally by a REALTOR® who is unhappy with their current options, but it is happening more and more consistently and more frequently for sure! It is interesting to see the reasons these agents are giving for calling:  • I have heard good things about you from a coworker and wanted to try you and see how it went.• I have seen you before but didn’t have an opportunity to send you.• I have had a series of bad transactional experiences with my current referral choice.• My current choice can’t get loans closed in…
Posted On Monday, 24 August 2020 05:00 Written by
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