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Words from a basketball coach- “Shooting means every time you catch the ball, your eyes go to the rim. By looking at the rim from any position, allows you to see everything that happens on the floor.” When you are positioning yourself to score on your real estate or mortgage deal, you need to have your eyes on what you want to accomplish. It might be buying a home in a particular neighborhood. You may want to reduce your overall monthly debt by refinancing a mortgage. Knowing your comfort level on move-in costs and monthly payments helps you keep your view of the playing field in perspective. We have experienced the lowest rates we have ever seen several weeks ago. February 2021 saw the price on rates start an upward climb due to the fear of inflation, actions, and comments by the Federal Reserve. Even though mortgage rates are not…
The mortgage and real estate industries are bound by a series of rules, regulations, laws, and hopefully by ethics. While there has always been a few that have avoided or just plain disregarded the rules, most of those in the professions of mortgage and real estate have paid attention to the rules and were likely held to task when they didn’t. The mortgage meltdown led to a huge collapse in the markets worldwide. Most responsible for the violation of trust placed with them have never been held accountable for their actions and some that were, didn’t suffer more than pennies on the dollar for their crimes, forget going to prison for a long time. Today we are facing larger and more overt violations of rules and regulations than we saw prior to the mortgage meltdown and nobody seems to care! Major companies openly violate norms that have been well established…
A bit about Jo: “Whatever YOUR personal priorities are, my job is to help you get the mortgage terms that will give you bragging rights when you talk about it and help you score on hitting your goals.” As a mortgage loan officer, my job is to help you get to the benefits you want from your financing terms. What is most important to you? I can help you find the financing terms that will help you get to what you want. What is your comfort level on a house payment? How much are you comfortable paying down,? What type of financing do you need to get the house you want to buy or refinance? Different clients have different priorities in life—some are buying their first home with very little down payment funds. Some are recovering from medical challenges, divorces or preparing to send children to college and some are…
Change can be difficult, but it can also be an opportunity. New changes to the loan application form and the challenges that go with it are an issue for a large number of reasons. While any change in the mortgage industry is an issue, most recently TRID, you can always find a path forward. I follow a few loan originator forums and often contribute when I think I have something significant to offer. Today I just want to point out that the change is here and we all have to live with it until the next change comes along. Complaining about the changes will not resolve the issue. Complaining on how much harder it is to do your job with the new application will fall like a brick. Whining about how it is harder to use your LOS and some of the supporting loan software you may have is a…
The fall in bond prices and the rise in rates continue. Awareness of things we control and those we don’t are now significant. Seeing the opportunity of the situation is critical! We don’t control rates, but do control the process we provide and the value that process brings to those we serve! NOBODY in this market has the best price; that left a few weeks ago, now all we have is our commitment to our process and the benefits our process provides! In a rising rate environment, the ability to be correct, quick, and close in 30 days or less is the VALUE, because the cost of money rises over TIME Your fully documented pre-approval and the ability for your buyers to present an offer that will close in 30 days or less can now be worth more than a higher offer to a seller facing the cost of higher…
We have seen a real jolt to the bond market and pricing is trying to find a new level. This happens from time to time and those of us who have been at this for a while are prepared for the questions and reactions of our clients, prospects, and referral partners. A few simple things to remember: • You don’t control the rate markets! If a client wasn’t locked on their loan, or were “waiting” for the “bottom”, that was a risk they took, not you. Don’t feel guilty unless you lied!• Do the math! Take a few minutes and share the actual costs in monthly payment in a move of .25% . Sometimes rates are an emotional hurdle until they see the actual dollars.• Share offsets and strategies. Maybe we borrow less money to keep the payment where they are comfortable or maybe we buy down the rate?• Remember that car…
In 2018 I traveled the country sharing with real estate agents and mortgage professionals my concerns of pending troubles approaching our industries. I tried to share and warn people about the growing trend of buying leads and building teams of people to call and message those leads one after another in hopes of securing and potential transaction. This process was only further complicated by trainers and coaches in both professions sharing the belief that buy purchasing and chasing leads, and by building large groups of people dependent on those leads for their income, that the very skills needed to be self-reliant was in jeopardy. The matter only gets more complicated when those leads are largely purchased from companies who are not just in the lead selling business, but in the business of taking over the real estate and mortgage business. I also warned those people that once real estate agents,…
![Nothing Sweeter Than a Valentine Cookie From Your BFF Realtor to Your MVP Clients! Super Star Brooke Sines Shares How to Do It With Low Cost and Help You Promote Your Local Bakery! [VIDEO]](/media/k2/items/cache/46e58956471dcaecbe403aed6a910e80_S.jpg)
Associate Broker & Team Lead Agent, Brooke Sines has been in the business of working with people all of her life! Brooke has been told over and over by her clients that it’s her dedication to personalized service that sets her apart from the rest. She is an expert in her field and a great communicator that treats every client as her #1 priority! Her clients say that they can tell she loves her job, and it shows in everything she does. She runs a real estate team with RE/MAX in West Michigan and Charlotte, NC. Full time/hands on Mom- of one very talented daughter and adorable son – and a fierce competitor in the best way possible.
Lots of talk making its way through our industry and the public about a possible first time buyer tax credit. Some say possibly $15,000 is a number but nothing is even close to being on paper, much less a law. But as long as people are going to talk about this, why not have a really good look at it? • How is $15,000 going to help a first time buyer when the ONLY thing it will do is increase prices and the number of people looking for the lowest price homes in each market?• More people chasing fewer properties only drive prices higher!• If the seller knows everyone has an “extra” $15,000, what do you think is going to happen? To those members of Congress who think throwing money at a problem that doesn’t exist somehow solves something, you are wrong! We need more people learning to save more money by themselves, or taking all…
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We have about a week to reach out and make our connections with our accountant referral partners before they start getting tied up with tax returns. Accountants are excellent referral partners and very easy to connect with if you follow a simple plan like the one we have laid out on the website or in my e-book. The important starting point is to NEVER cold call or direct mail an accountant for business that you don’t know! So what are good ways to engage accountants? • Verify your client’s tax returns! The simple task of calling an accountant to verify that the tax returns your client gave you are the returns that were filed is a great starting point and likely not being done by other people in your market! Not only is this a great ice breaker, it can save you lots of time and surprises down the road!•…
![Are You Exhausted, Stressed And Make Mistakes? CEO Of Exit Realty, Tami Bonnell, Says That Making A Mistake Is Okay If You Own It. She Shares How To Make Time For Your Dreams And To Learn From Our Mistakes In Order To Live Life Large! [VIDEO]](/media/k2/items/cache/ab3c577e8ccaaf2232693945ea2a70a0_S.jpg)
EXIT Realty Corp International’s CEO TAMI BONNELL is an internationally renowned leader in the real estate industry and was instrumental in building three major brands. Among her many achievements, she was recognized by Real Estate trend watcher, Stephan Swanepoel, three years consecutively as one of the 200 most Powerful and influential people in residential real estate, among the top 20 corporate executives and among the top 10 women leaders. Ms. Bonnell has been a featured speaker at the NATIONAL ASSOCIATION OF REALTOR’S® convention to the Top 500 power brokers, The National Women’s Council REALTORS®, Inman News Connect Conference and the RIS Media’s Leadership Conference. She was named to the National Association of Women in Housing & Real Estate Ecosystem ( NAWRB) Diversity & Inclusion Leadership Council (NDLIC). Ms. Bonnell was honored by STEM connector as one of it’s 100 Corporate Women Leaders in STEM (science, technology, engineering and math).…
Business is booming and a large number of first time buyers are entering or coming back to the market. It’s a great time to make that commitment to buy that first house, but in many cases, the buyers don’t get the full story or know ALL of their options. See if any of these sound familiar: • You are going to need a seller’s contribution to get into a house.• You can only borrow a certain amount of money.• You only qualify for this type of program. People are told these things but are never actually given all of their options or a plan to improve their opportunities! We all know it’s almost impossible to get a seller’s contribution in most markets across the country. So why set that client and the referral partner up for frustration and failure? Was it ever suggested that that client and likely co-borrower entertain…
January arrives every year and brings with it some credit challenges for those who may have over indulged on their purchasing in December. Record online sales and spending on holiday gifts are nice, but may bring about a few “Sudden Credit Surprises” for your clients. Here are a few examples: A client with a marginal credit score or already high DTI goes crazy with credit card purchases in December. The possible surprises are: • Now total DTI exceeds program limits• Lowers amount they can borrow• May eliminate them from a loan completely• Possible MI challenges• New accounts• New inquiries• New credit lines that all require explanation/documentation People with higher credit scores and no DTI issues are also at risk for being a victim of holiday season for the same reasons, and while not in jeopardy of losing their ability to borrow, the costs maybe higher than once before. • Those…
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