How Would You Describe Yourself: 4C or a 3F?

Written by Posted On Thursday, 08 August 2019 05:25

How about that for an interest-grabbing title! If you have been following my articles you would know I am hitting contact relationship and marketing hard. I feel that is the first fundamental step in building any business to be successful and prosper. So what is a 4C, you ask? I can explain it best below. While reading the C’s, take the time to think about both business and personal relationships.

Chemistry

Finding something you have in common with the other person; I like to think of it as a fist bump. We can always find something, whether it’s professionally or personally, to connect with the other person. You golf, sew, garden, hobbies, children, lifestyle...there is always something!

Character

Who you really are. We can all put on an act for a while and attempt to impress, but eventually your true personality will show. Are you caring? Are you reliable? Are you relatable? That’s a big one.

Competence

Are you good at what you do, or are you just blowing smoke? People will challenge you to test your competence. Are you somebody I want or need in my life?

Consistency

Many of us look at a person and see consistency, whether in their job, the gym, their relationships. This is an important quality when considering adding a person to your life. We all desire consistency in our own life – display it!

Now let’s look at the, shall we say, bad side of my title: 3F’s. Too many times I hear from the public that they just wanted their commission check. I was 1,000 miles away from the Philadelphia housing market attending a social function when I started a conversation with a few people. After I told them what I did as far as supporting REALTORS®, both couples started sharing their stories. Unknown to either couple, both couples used the same REALTOR® to sell their homes before relocating to the Midwest. Hearing the same comment from both couples, “We were buds and I thought friends until she got paid and then gone.” Here are the 3F’s – hopefully not how you would describe yourself:

Find them 

Online leads, social media, more than likely NOT referrals, due to the way you treated past clients after the sale.

Fleece them 

Yes, get them to buy from you at any cost, promise anything even if you know you can’t deliver, always saying the right thing even knowing you can’t live up to what you are saying.

Forget them 

Burn that bridge, hide from them when you see them. This is not a life I want or want somebody in my life like that!

I do hope you become a 4C, if you are not one already. Most professionals I run into are, or are close to being, a 4C. Yes, I have had 3Fs in my life who only wanted what they could get out of me, use me, abuse me then toss me aside. When I see them at functions I can tell they are very uncomfortable, but you know what? I’m NOT!

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Dick Betts

Dick Betts, REALTOR® The Villages, FL with Touchstone Real Estate, Addie Owens, Broker, Mount Dora FL.  Dick has been working in the real estate industry for more than 20 years and brings his experience and expertise to help you find the best solution for your real estate needs.  Moving to Florida in 2008 he started in Ocala and began searching where in the state of Florida he wanted to call home, Florida has so many options, Beaches, Southeast, Southwest, the Panhandle.  After weighing his options, he found where he wanted to call home just 20 miles south of Ocala, The Villages!  Living fulltime in The Villages since 2011 his only regret was not moving there sooner.

Dick has traveled across North America since 2000 speaking, training and helping REALTORS® in 47 states and 5 Canadian Provinces hone their skills to better serve the public.  He now brings those years of experience to The Villages to help folks who also want to call The Villages home.  People looking to buy in The Villages are from around the world and need a tech savvy REALTOR® to serve their needs.  Selling in The Villages you want to list your home with somebody who knows how to market your home to the Facebook Generation and bring the most exposure possible to attract a buyer.

Want to really learn about The Villages Lifestyle?  Want to see what The Villages has to offer?  Let Dick Betts be your guide and help you call The Villages your NEW HOME TOWN!

www.dickbetts.com

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