Redfin is the first major real estate website to incorporate CubiCasa’s interactive floor plans into consumer search experience
Redfin is the first major real estate search site to integrate CubiCasa’s interactive floor plans into the home search experience, supporting a shared goal of helping consumers make informed buying decisions. Floor plans consistently rank as one of the most desired digital assets on a home listing, according to the National Association of Realtors.
"A home’s layout can make or break whether it’s the right fit, and buyers want to have that information up front,” said Ariel Dos Santos, Redfin’s senior vice president of product and design. “By integrating CubiCasa’s media into our active listings, we’re helping buyers move forward with confidence and find homes that truly match their lifestyle."
CubiCasa's technology enables real estate photographers and agents to create detailed floor plans and virtual tours using a simple five-minute smartphone scan. The service has grown in popularity in recent years, which has dramatically increased the number of floor plans attached to listings in the U.S. With this new seamless integration, CubiCasa users will ensure their listings stand out to buyers searching on Redfin by providing rich, visual content that resonates with today's digitally savvy homebuyers.
"Our mission at CubiCasa has always been to help move the industry towards putting a floor plan on every single listing, to the benefit of the consumer," said Jeff Allen, CubiCasa’s president. "Partnering with Redfin accelerates this mission by elevating floor plans and virtual tours in a consumer-friendly way. Together, we're enhancing the home search experience and empowering buyers with the information they need to make confident decisions."
Redfin will continue to display floor plan images from other sources like the multiple listing service (MLS) where they’re available. For more information and sample images, visit: https://www.redfin.com/news/redfin-cubicasa-integration-2025/
